PLAYFAST IS THE NEXT GENERATION OF CONTENT DELIVERY
TO THE END-USER THROUGH A TURN-KEY SOLUTION

Ease of use. For publisher and player

• Progressive download + no installation = Quick-to-Play
• No integration with the game source code necessary
• In-browser game streaming

Improved monetization of games

• Increased user conversion rate
• Reduced bandwidth and customer acquisition costs
• Maximize revenue with more game downloads
• Games connected to social networks

Usually, client downloads for digital versions of PC and MMO games are large (1GB+) & trends show that with each new release, game files are becoming larger. The larger the file, and download time, the greater the number of users who abandon the download before completion (especially with free-to-play MMO games), costing money, but without delivering users.

The solution

• Only a partial download is required to start the game (between 5% -15% of the full download)
• The game is streamed via multiple connections to the user’s PC, optimally utilizing his internetconnection
• The user can start the game after only the partial download is finished, while the rest of the game continues downloading in the background
• As a result, the game launch is 7-30 times faster vs. normal download
• No involvement from the game developer necessary
• PlayFast Technology can be applied to any type of digital product: MMOgames, PC games, casual games or other software

Competitive advantages

PlayFast’s technology allows game publishers and distributors to offer their games to users in a convenient way, defining a new standard in digital distribution.

PlayFast technology maximizes the potential of a games audience by reducing download abandon-ments, while increasing player conversions by ensuring a quick start to the game and therefore shorter waiting period before a player can be monetized.

PLAYFAST BROWSER EMBEDDING TECHNOLOGY

PlayFast provides our industry leading streaming technology to some of the best PC and Online Game companies in the world. Our solution helped our partners to substantially lower user attrition rate. Having achieved success in the area of streaming technology for downloading PC and MMO games, PlayFast has developed a new product to help developers take advantage of the incredible popularity of gaming in social networks. PlayFast Browser Embedding (BE) Technology not only allows a player to start a game with only a small percentage downloaded, it also allows the game to be played in a web browser window and therefore in Facebook or any other social network.

The PlayFast BE Technology enables game developers to immediately reach the enormous social network audience. The newly acquired users can play any PC or MMO game without interrupting their online social interactions with their friends. Users can play Online Game while continue their Facebook experience…uninterrupted.

Add the virality and huge audience of the social networks to your game!

The game integration process is easy and fast. No access to the game code or the developers is needed.

Give us a game and we will bring it to millions of social network users!